The modern internet is structured around the capture of human attention.1 Platforms no longer simply distribute information; they organize perception itself.2
Attention becomes a scarce resource, allocated by algorithms rather than institutions.3
1. See Herbert Simon, “Designing Organizations for an Information-Rich World.”
2. James Williams, “Stand Out of Our Light,” 2018.
3. Cf. Wu, Tim. “The Attention Merchants,” 2016.